Tag Archives: marketing

Selling to the virtuous

Posted on 2010-06-09 by Ben Atkin

I just realized one big thing that Freckle and Stack Overflow have in common: they have virtuosity built into the definition of their target market. Freckle‘s target market is defined as small businesses where everyone trusts everyone else. That’s how … Continue reading →

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Why apps fail as marketing channels

Posted on 2010-04-01 by Ben Atkin

When I hear someone talk about how nice it would be to have a companion iPhone or Android app to a website, I want to know why. There are two reasons, and I think that one is more valid than … Continue reading →

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Urlvertising

Posted on 2006-02-03 by Ben Atkin

I got linked to an MSDN blog and noticed that the URL was http://blogs.msdn.com/jensenh/archive/2005/11/08/490348.aspx. I don’t think that this is the actual folder structure on the server’s filesystem. I think it’s just what gets passed on to a script, that … Continue reading →

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